Geoffrey Moore: What it takes to be an innovation leader

philmckinney | April 14, 2014


Listen to the Podcast Now:


Geoffrey Moore books

This weeks Killer Innovations Podcast is a phone interview with Geoffrey Moore.

Geoffrey is an author, speaker, and advisor who splits his consulting time between start-up companies in the Mohr Davidow portfolio and established high-tech enterprises. Moore’s life’s work has focused on the market dynamics surrounding disruptive innovations. His first book, Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers, has become required reading in universities around the world.

We discussed a wide range topics including:

  • How organizational dynamics (corporate antibodies) block innovation
  • Why innovation success requires CEO and Board support.
  • Why the direct CEO sponsorship is required an innovation effort (can’t be delegated)
  • Why an organization should only focus on one innovation effort a time.  Not 2 or 3.
  • How Steve Jobs used the “hour glass” approach to innovation
  • The best culture of innovation is “mission/cause” based
  • The decline of the HP culture
  • What are the “next things” that VC’s are looking at

To stay up-to-date on the latest thinking on  innovation, subscribe to the blog and never miss another podcast or blog post.

If you want to add the podcast to your playlist, then subscribe via RSS or Apple iTunes.

Download this week podcast