The launch event for Phil’s first book, Beyond the Obvious, will be at the Computer History Museum, noon on February 16th.
John Hollar, the President of the Museum will interview Phil on his book, Beyond the Obvious: Killer Questions that Spark Game-Changing Innovation
“Human beings are creatures of habit, so getting ourselves and our teams to think beyond the obvious is a challenge we face all the time. Phil McKinney is an innovation expert, and his killer questions and hit-the-spot anecdotes provide a great way to get out in front of opportunities we otherwise won’t see.”
–Geoffrey A. Moore,author of Crossing the Chasm and Escape Velocity
Kepler’s Books will be on-site selling copies of Beyond the Obvious before and after the event.







