Posts Tagged ‘observation’

  • 2
    Podcast: How To Uncover Emerging Trends And Weak Signals
    (audio) During a recent press interview, I was asked by a reporter for my view on what the next "hot" thing will be.  A question that is becoming more common with each press interview given the current market conditions.  I shared a few trends of personal interest that I’ve been tracking. So, what is the process I use to uncover emerging trends...
    by philmckinney at March 15th, 2009 at 11:03 pm
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    Killer Innovations CD – Almost here !!
    With the encouragement of the listeners of the podcast, I’ve been working on creating a CD that you can share with your friends, managers, team members, etc.  The objective is to create something that introduces the "what" and the "how" of innovation without listening to the +100 hours of audio that now makes-up the podcast catalog. For...
    by philmckinney at October 21st, 2008 at 11:10 pm
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    Podcast: Observation Skills
    Segment 1: Using observation to find the unspoken needs and wants of customers Simple approach – Use feedback from customers (complaints, emails, etc) Go deeper Active Observation – get our of the chair/office and go to where the customers are Active Reflection – after the observation, go back and dig deeper in the information you gathered Use empathic...
    by philmckinney at June 1st, 2008 at 10:06 pm