The “Creating Killer Innovations” CD Is Finally Here!

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The long awaited Creating Killer Innovations CD is finally here!  The CD has been two years in the making and I'm sure that many of you had given up that it would ever become a reality.  To “thank you” for you patience, I've arranged for a $5.00 discount on the CD for listeners of the podcast.  See how to take advantage of it below.

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Creating Killer Innovations CD (2 disk set) removes the mystery of innovation/creativity and reveals that the creation of ideas is not a trick or a special gift but a skill you can be learn, a skill you can practice and a skill you can master.  The CD contains:

Disk 1 (55:33)
Track 1 – Introduction (1:59)
Track 2 – Why Innovation? (13:44)
Track 3 – A Better Way To Innovate (7:18)
Track 4 – Focus: Where Should You Look For Ideas? (12:36)
Track 5 – Ideation: Creating Killer Ideas (19:51)

Disk 2 (1:13:57)
Track 1 – Ranking: Work On The Best Ideas (23:40)
Track 2 – Execution: Translating Ideas Into Innovations (20:38)
Track 3 – The Skill Of Observation (19:31)
Track 4 – Changing Your Perspective (9:47)

You can order the CD at:

buy-from-amazon Creating Killer Innovations (2 disk set)

… of at Createspace – Creating Killer Innovations (2 disk set) For a $5.00 discount, use the discount code: WCU3WPCY

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Please note: I reserve the right to delete comments that are offensive or off-topic.

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9 thoughts on “The “Creating Killer Innovations” CD Is Finally Here!

  1. Dear Phil,

    At first congratualtions with the release of the CD, and your undevoted focus on the end-result and its quality !!

    The process of innovation is a highly interesting process, so I will certainly order the CD !! However a short question: I assume there are roots in scientific articles and -theories, or are the tracks on the CD mainly based on best practices ??

    Keep up the good work and looking forward to the updates on the Creating Killer Innovations blog !

    // Remo Knops

    • Remo …

      The CD tracks are the shows (from the Killer Innovations Podcast) that give you the “baseline” on creating/maintaining an innovation organization (culture, approach, methodology, metrics/measurements, etc). The methodology is based on what I actually use everyday so you could say its based on “best practices” …

      The methodology is now used by a large number of organizations/companies (large, small, NGO, non-profit, etc) …

      I hope that answers your questions …

      Phil

      • I question the validity of attempting to teach “creativity challenged” people to innovate. Teaching creativity seems a tad oxymoronic. And isn’t innovation a result rather than a means? My guess is either you are preaching to the choir or you’re fostering a false sense of capability. If innovation were easy to learn or easy to teach, it wouldn’t be in such dire shortage. At some level, wouldn’t you have to be creative in order to recognize creativity? Wouldn’t you have to BE an innovator in order to recognize the value of innovation?

        • I would disagree with your assumption that you have to have some kind of “gift” or “natural ability”. It is a skill (the ability to come up with ideas and translate them into innovations) that anyone can learn, practice and use effectively .. and I’ve seen the evidence of this over and over again.

          We need to careful of labeling skills as “special” and that they should be left to those with the gift. In the past, some considered the skill to “read” to be special and should only be taught to the “elite” ..

          The ability to be creative is the new literacy that everyone needs to learn …

          Phil

          • I don’t disagree with your premise… but to me its an issue of motivation. People pursue the things they enjoy doing so it is more likely that a person who attempts to “learn” how to be innovative is already creative in their thinking at some level. I know math and physics because I learned them… however it is doubtful that I will ever be able to match scientists who specialize in those disciplines. I can conceptualize electronic devices but I doubt I could match one of your industrial designers. I can shoot hoops but I’ll never make it to the NBA. The ability to do something doesn’t mean you’ll actually be good at it.

            Learning to write doesn’t produce great writers. Learning to be creative doesn’t produce great innovators. Natural talent and motivation play huge roles in a person’s ability to implement skills. And, even then, they may be confronted with limitations that impede their effectiveness.

            Can you teach people to be more creative? Maybe. But can you teach them to BE creative? Doubtful. Can you teach them to produce innovation? My guess is that anyone who benefits from your training already had the creativity, motivation and talent but may not have had the opportunity to learn the skills necessary to produce innovation on their own.

            I view what you are doing as stating that, if you teach them to write, they will become great writers. That may be unintentional but it’s disingenuous. Innovation can’t be commoditized and I think there is potential for encouraging arrogance in your approach. A little knowledge is a dangerous thing, especially when it gives someone a skewed sense of their abilities. There’s a difference between knowing science and being a scientist.

            If a company wants to be innovative, nothing has a greater impact than simply hiring or identifying highly creative, highly motivated people. You can’t teach competence. But how do you recognize something you may not possess? That’s the real question to me.

          • James,

            I certainly respect your opinion, but I disagree. What is worse? Presenting an open door for everyone to walk through and hope that those with a God given special talent take their talents to the highest level and the rest of us mortals still gain a step or two, or keep that door closed and perhaps miss out on finding that potential superstar?

            I’ve never heard Phil say you HAD to be an innovator. I’ve only taken away that you COULD be a BETTER innovator using these thoughts and frameworks.

            After reading your comments, James, my thoughts run to the dad who doesn’t allow his son to get a dog because he knows that the dog will eventually die and in order to protect his son from that pain he never lets his son get the dog.

            That might be a bit melodramatic, but to me innovation and creativity is not magic. It’s a skill that can be enhanced with practice.

  2. Hello Phil,
    Congratulations on the release of your CD I commend you for your dedication and hard work. You deserve to be proud of your achievement. May your efforts be successful and rewarding.
    Tareq Samaha

  3. Now that the CD is ready does that mean you’re free to start work on the Killer Innovations book and Killer Questions card deck? 🙂