Creating Killer Innovations

Learn the 4 steps to creating breakthrough innnovations

2 Disc CD set, 2 hours of content.

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Price: $19.99


Beyond the Obvious

Killer Questions that Spark Game-Changing Innovation

In Beyond the Obvious, McKinney will help you use his proven FIRE (Focus, Ideation, Rank, Execution) Method to dig deeper and get back to asking the right questions—the ones all companies must ask to survive. Full of real-world examples, this book will change the way you operate, innovate, and create, and it all begins with battle-tested questions Phil has gathered on note cards throughout his career.


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