Blog
Weak Signals
“Weak signals” are the equivalent of a canary in a coal mine. They are the unspoken needs and wants of your customers, and they are also the arrows pointing to what your customers are going to need and want in the future, even if they themselves don’t know it yet. If you pay attention to […]
My TEDx Talk: Do you have Impostor Syndrome … too?
What happens when you share the secret that has been feeding your impostor syndrome for more than 25 years? In this TEDx talk, I share a secret that I kept hidden for 25 years and the result of that secret being revealed on the front page of a national newspaper. Through this journey, I was forced [
What product or service to stay ahead
On October 4, 1957, Russia launched a beach-ball-sized satellite named Sputnik, which orbited the Earth in just over ninety-six minutes. The previous frontrunner in the space race, the United States, was now the runner up. Our only competitor had trounced us, seemingly out of nowhere. A month later the Russians
Ideation
The Killer Questions are used in the Ideation phase of FIRE. The point of the Killer Questions is to keep you focused on a specific facet of your organization, your customer, your product, or your operations, but at the same time keep your search for ideas expansive within that area. The Killer Ques
Who is passionate about my product
I’ve never shopped at the online craft marketplace Etsy.com or even any of its competitors. Not an area of interest for me as I’m not often in the market for hand-knitted iPod cozies, customized guitar cables, or the like. As for my wife and daughters – they are
Fight or Flight Against The Corporate Antibodies
I have a very simple reason for being passionate about pushing back (fight) against corporate antibodies. Nearly all great ideas require nerve, vision, and guts to get in motion. The corporate antibody is the first of many hurdles that you’ll need to push your idea past. If you can’t develop the ski
What is surprisingly inconvenient about my product
What is surprisingly inconvenient about my product? The designers and engineers who work at HP face many challenges in getting their ideas signed off on. It’s a long process from an idea to a finished prototype. Before any product can hit the market, it faces one final test. I
How Can You Overcome Corporate Antibodies?
I work in the innovation and technology sector. Many of my coworkers are brilliant individuals, some bordering on genius. Yet many of these men and women have almost no ability to navigate the hurdles between having an idea and getting others to support it. I’m amazed at how few people have the skil
How Can My Product Change in 5 Years
Do you sell atoms or bytes? Do you think that your answer could change over the next five years? Think about Amazon and the Kindle. Jeff Bezos asked, What is my role going to be if the nature of books changes? He realized that to stay relevant and necessary his