design thinking
Thinking Creatively in a World of Normality
The world is a place of normality. It’s the place where we go to school, work, and come home to our families. We see the same people every day and do the same things. We are used to doing things in a certain way and we don’t question it. But what if we were to […]
Innovation by Design: What Is It & Why Does It Matter?
Innovation by design is the utilization of a designer’s methods and sensibility to address the customer's needs. Innovations in design bring new ideas to the design process, allowing designers to be more efficient and cost-effective.
Design Thinking and Innovation: A Real Life Example
What is design thinking? How does it contribute to innovation? Are design and innovation fundamentally integrated? In a nutshell, design thinking is problem-solving that uses design principles: human-centered ideation, pattern recognition, marrying meaning to function, and prototyping. There aren’t
