fresh eyes
Finding Ideas In The Mundane and Familiar
How many times have you walked past something and not really seen it? How many times have you seen something a million times without ever really noticing it? It’s easy to take the familiar for granted. We’re so used to it, we see it as mundane and stop paying attention. “The Disease of the Familiar”
Innovating With Fresh Eyes
I’ve been in the innovation game for more than 30 years. Hard to believe. With that many years comes loads of experience but also some downsides. As with most things, when you’ve done something for a long time, you tend to fall into a pattern – a rut. You use your experience to recognize a […]
