innovation team
Sharing is Caring – So Share Your Idea!
One of the biggest mistakes we make in life is convincing ourselves that our ideas are unique and ours alone. We rationalize keeping our ideas to ourselves because we are afraid that others will steal them, or worst—we believe our ideas aren’t good enough. Our ideas are precious, but they aren’t tha
Scanning Tunnel: Creating one that works
Can a scanning tunnel change the nature of a business? For example, as I’ve mentioned a few times now, I’m not a huge fan of putting too much emphasis on ROI in the innovation process. However, there are businesses and industries where trying to downplay ROI in the ranking process would create resis
The Killer Question Mentality
One of the most interesting aspects of how Kroger uses the Killer Questions is that they’ve worked to implement a Killer Question mentality. The employees understand that a Killer Question is about learning/seeing/considering something you wouldn’t have learned/seen/considered otherwise. They incorp
How To Segment Your Customer For Better Innovation
How do you look at your customers? Do you put a face to them? Do you make them real so that the team creating the innovations has a clear target? The one thing that gets me going is when teams start talking about customers in terms that are meaningless to innovators. The one that […]