beyond the obvious
Beyond The Obvious Is Now Available In Simplified Chinese [创客学:苹果公司也在偷师的创新课]
During my recent trip to China I discovered that the simplified Chinese translation of my book, Beyond The Obvious (创客学:苹果公司也在偷师的创新课), has been released and on-sale. I reached out to the publisher while I was in China and there was a mad scramble to setup a handful of press interviews while I was t
Beyond The Obvious is named Top 10 Business Book …. in Austria!
Yesterday I got an email from my publisher (Hyperion) with an attachment When I opened the attachment, I saw that Beyond The Obvious had been named #8 on the Top 10 Business Book in Austria! Thanks to all the readers in Austria! Note: Through Dec 31st, 100% of the author royalties from my book
If you want to be innovative, it helps to be a little bit ‘different.’
Would you agree that if you want to be innovative, it helps to be a little bit different? The upcoming issue of The World Financial Review has reprinted Chapter 1 from my book Beyond The Obvious titled “Why Questions Matter?”. The core message of the chapter is that there are many ways to generate n
getAbstract has just released a five-page summary of Beyond the Obvious
getAbstract summarizes business books, helping their customers be the best-read, most expert players on the business scene today. They select ~50 titles per month and create a five-page summary in a magazine-page format. You can read it in less than 10 minutes. You get the book’s key ideas. The no-
On NBC Discussing How Companies Can Be More Innovative (video)
Yesterday, I recorded two segments for NBC’s Press:Here that will appear on Sunday, April 8th @ 9:00 AM in SFO and then later on cable in New York City, Philadelphia, Chicago, Los Angeles, San Diego, Dallas, and Washington DC. In segment one, the questions focused on the stodginess of HP, the Palm a
Video of the book launch event at the Computer History Museum
Last Thursday I had the great pleasure of being the guest of John Hollar at the Computer History Museum for an hour-long discussion on my book Beyond the Obvious. This was the book launch event that kicked off the book tour. One of the greatest challenges of writing the book was eliminating so much
Harvard Business Review article on the book – Beyond The Obvious
In the March issue of Harvard Business Review magazine, Julia Kirby (@JuliaKirby) wrote a review of Beyond The Obvious as part of a larger piece titled Are We Being Creative Yet?. Her thoughts on the book include: Phil McKinney’s job over the past 20 years, most recently as head of innovation for He
I got deep fried by these guys during an interview on the topic of innovation
A few weeks past, I was interviewed by the hosts of the Deep Fried Bytes Podcast (Keith & Woody) on the topic of innovation. The discussion covered everything from how anyone can learn innovation to the role innovation plays in your career. Keith and Woody also drill me about the book, Beyond The O
The First Review of My Book Is In … Publishers Weekly
Just as in Hollywood, the book publishing industry has a process of reviewing new books and authors and then telling others what they think. In my case, the first review of my upcoming book, Beyond The Obvious, has been reviewed by Publishers Weekly. All in all, its a good review. McKinney, vice
The galley proofs of Beyond The Obvious have arrived!
Its hard to believe that the book is almost done. What started as an email in the spring of 2010 from the person who eventually became my agent, the project is nearing completion. If someone had told me how much work it takes to write book, I might have had second thoughts before starting. […]
