HP
R&D Spending Is the Most Misleading Number in Business
The government collects the real R&D split from every public company. It's locked away by federal law. Here's how to estimate it anyway.
The Innovation Metric Bill Hewlett and Dave Packard Used
HP used this R&D benchmark for decades and still managed to forget it. Most companies never found it.
The R&D Metric Mark Hurd and HP Got Wrong
How one flawed benchmark drove years of R&D decisions and quietly drained HP's innovation pipeline.
You Knew Before I Did
I built a brand for twenty years. Then I searched for it.
Shell Had Six Years to Prepare. I Had Four Months.
Outstanding leaders under pressure aren't making great decisions. They're executing decisions they already made. The difference is preparation. And most leaders skip it.
An Open Letter to HP's Board, and Every Board Governing an Innovation-Dependent Organization
What innovation-dependent organizations need from their boards, and four places to start.
HP Has Fired, Forced Out, or Lost 6 CEOs in 25 Years. Here We Go Again.
Two CEO successions hit on the same day. Disney chose a 28-year insider. HP's board is starting from scratch — again.
From Teligent Disaster to HP Success: A Second-Order Thinking Story
Kevin Allodi thought three moves ahead when I wasn't thinking past the first. His decision saved my family—and taught me the framework I use for billion-dollar calls.
HP Won Innovation Awards. Then Killed What Made It True.
Three years on the Most Innovative list. Thirteen years absent. Here's what changed—and what it proves about causation.
Kroger Copied HP's Innovation Playbook Perfectly. It Failed Anyway.
The invisible reasoning error that cost 18 months—and why you're probably making it right now
